The earth hour will be held today 27^th March 2010, from 8:30 pm to 9:30 pm. Earth hour is an attempt to preserve the nature by switching off all electricity lamps for one hour in the day. The Earth hour is organized by the environment society called World wide fund for nature. The Earth hour will be officially practiced by Trade and commerce firms, Government offices, Educational institutions etc. The Earth hour is practiced in about 6000 cities by about 100 crore people. The Earth Hour was first practiced in Sydney in 2007 by about 20 lakh people. In the very next year, earth hour is observed in 35 countries by about 5 crore people.

Last year earth hour was observed in 35 countries including India. It was practiced in 4000 cities. In India 56 lakh people from 50 cities saved about 1000 Megawatt of electricity. Last year Amir Khan was the brand ambassador of this program and this time it is Abishek Bachan. Historical monuments such as Qutab Minar, Red Fort, Chatrapati Shivaji Terminal, Reserve bank, IIT’s, IIM’s, Hudco etc will took part in this campaign. MNC’s such as Infosys, Wipro, Google, Taj Hotel group etc will also practice the Earth hour in their respective firms.

In Kerala the energy management centre and Geographical study centre are promoting the practice of earth hour. Energy saving and protection of the environment which gets heated up in every second are the message of Earth hour.

The team yeskerala will also practice the Earth hour today

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